CafePress Affiliate Program Linking Best Practices
To maximize your conversion rate and affiliate earnings, we recommend sending traffic to the most relevant design topics on CafePress. For example, if you operate a political web site, you may want to link to our election portal http://shop.cafepress.com/elections08. If you are updating your dachshund blog, you may want to direct users to dachshund related search results http://shop.cafepress.com/dachshunds.

Here is how to configure your CJ links to send traffic to relevant destinations on CafePress. Remember to replace "PID" where it appears in the following linking structures with your CJ PID. For example, if your CJ PID is 123456, you would change the CJ link from http://www.tkqlhce.com/click-PID-10463474 to http://www.tkqlhce.com/click-123456-10463474. Use this example for building affiliate links to any page on CafePress and your affiliate links will perform and track sales correctly. Be sure to add ?URL= between the two portions of the link to create your complete affiliate link. This allows you to link to any page on CafePress by simply pasting the URL you want to link to after ?URL= in the CJ tracking link.
Portal Destinations
Your CJ Link: http://www.tkqlhce.com/click-PID-10463747

CafePress Destination Election Portal URL: http://shop.cafepress.com/elections08

Complete Link: http://www.tkqlhce.com/click-PID-10463747?URL=http://shop.cafepress.com/elections08
Marketplace Search Result Destinations
Your CJ Link: http://www.tkqlhce.com/click-PID-10463747

CafePress Destination Search Results for Dachshunds http://shop.cafepress.com/dachshunds

Complete Link: http://www.tkqlhce.com/click-PID-10463747?URL=http://shop.cafepress.com/dachshunds
Shop Destination
Before directing traffic to a CafePress shop, be sure the shop is opted in to receive affiliate sales. You can verify this by ensuring the products sold in the shop are also available in the CafePress marketplace.

Your CJ Link: http://www.tkqlhce.com/click-PID-10463747

CafePress Shop Page Link: http://www.cafepress.com/ShopName

(Replace ShopName with the ShopName of the CafePress Shop you want to link to)

Complete Link: http://www.tkqlhce.com/click-PID-10463747?URL=http://www.cafepress.com/ShopName

If you are linking to your own CafePress Shop using an Affiliate link, you must use the following link format per the Affiliate Terms of Service. This linking format identifies you as a CafePress Shopkeeper so you don't generate Affiliate and Shop commission on the same transaction. Failure to use this linking format when linking to your CafePress Shop could result in being removed from the CafePress Affiliate program.

http://www.tkqlhce.com/click-PID-10463747?URL=http://www.cafepress.com/ShopName&XID=AccountID

  1. Replace PID with your CJ PID
  2. Replace ShopName with the Shopname of your CafePress shop
  3. Replace AccountID with your CafePress Account ID. This is the number you see at the top of the page after you login.

For example, if my Commission Junction PID = 111111 and I want to link to my Shop called "theopinionator" and my CafePress account ID is 222222, the link format is:

http://www.tkqlhce.com/click-111111-10463747?URL=http://www.cafepress.com/theopinionator&XID=222222
Product Pages:

Your CJ Link: http://www.tkqlhce.com/click-PID-10463747

CafePress Product Page Link: http://t-shirts.cafepress.com/item/pug-face-closeup-photo-infanttoddler-tshirt/62598360

Complete Link: http://www.tkqlhce.com/click-PID-10463747?URL=http://t-shirts.cafepress.com/item/pug-face-closeup-photo-infanttoddler-tshirt/62598360
SID Parameter

The SID parameter is optional and can be used to track performance of your individual marketing campaigns, web placements, email newsletter campaigns, or keywords. Simply append your URLs with &SID=XXXXXXXX For example:

http://www.tkqlhce.com/click-PID-10463747?URL=http://shop.cafepress.com/dachshunds&SID=Aug2007-Newsletter

In your CJ Reports, results for this SID=Aug2007_Newsletter will be reported separately so you can measure the ROI of this particular campaign.
Questions? Visit our Affiliate Help Forums to get helpful advice from our Affiliate Community members and moderators. Or, email us at affiliates@cafepress.com