New CafePress.com® Create & Buy™ Service Empowers People to Personalize Their Own Gifts

Perfect for Father's Day and Year-Round Gift-Giving

San Leandro, Calif., June 9, 2004 - This Father's Day, design a personal gift for Dad � a mug with your baby's handprint or a clock with a picture of the family to remind him to hurry home from work. With the new CafePress.com® Create & Buy™ service, these are just a few of the infinite number of items one can custom-design to give as gifts, or to use at the home or office. Merchandise ranges from the essential � mugs, t-shirts and photo frames � to the unexpected, including lunch boxes, BBQ aprons and boxer shorts. Prices range from $2.49 to $34.99.

CafePress.com Create & Buy is simple to use. Customers can quickly select the product they want to give, customize it by uploading their artwork or a digital photo and purchase their unique gift online � all in a matter of minutes.

"I'm a working mom, so I don't have a lot of time to drag the family to the mall to shop for that perfect Father's Day gift," said Wendy Rediker of Louisville, Kentucky. �Using the Create & Buy service at CafePress.com, I was able to quickly and easily design my gift online and on my own time. But best of all, my daughter enjoyed helping me, and will be giving my husband the most personalized gift he's ever received.�

CafePress.com CEO and co-founder Fred Durham said, "Create & Buy unleashes the creative spirit inherent in all of us � enabling people to make homemade gifts they never thought possible. True to the CafePress.com vision of democratizing commerce, our customers can now express themselves through one-of-a-kind products you can't find at the mall."

The patriotic can design their own hat for the 4th of July picnic, and families can sport their own custom t-shirts for the annual reunion or summer vacation road trip. Create & Buy allows shoppers to explore their creativity � and to directly experience what millions have come to expect from the CafePress.com community of unique merchandisers. Shoppers can also browse and purchase over three million pre-designed items already created for sale by more than one million CafePress.com members � including apparel, books, music CDs and other products.

Custom products ship in an average of 2-3 days; the site offers a variety of shipping options. To ensure delivery by Father's Day, orders must be placed by June 14 using the two-day delivery service. Father's Day gift-givers can save with an online coupon good for $3 off purchases of $25 or more (excluding tax and shipping) by using coupon code FATHERSDAY.

About CafePress.com

CafePress.com®, www.CafePress.com, is the Web's leading online marketplace committed to the democratization of commerce by enabling individuals, organizations and businesses to turn ideas into products. Since 1999, the company has empowered people to create, buy and sell customized merchandise through CafePress.com on-demand manufacturing and e-commerce services. Powering a network of more than one million independently-run CafeShops™ as well as syndicated and corporate stores, the company offers online retail services for storefront web development, order management, fulfillment, secure payment processing, and quality customer service � with no upfront costs and zero inventory requirements. Today, CafePress.com is a global and growing community of merchants and members who have unleashed their creativity to transform their artwork and ideas into new revenue streams and�diverse products -- including apparel, books, music CDs, software, and other unique items. Additional information about CafePress.com is available at http://www.cafepress.com.

CafePress.com is a registered trademark and CafeShops and Create & Buy are trademarks of CafePress.com.

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